{"id":20293,"date":"2025-07-10T18:23:36","date_gmt":"2025-07-10T16:23:36","guid":{"rendered":"https:\/\/web.profooditalia.com\/what-we-do\/"},"modified":"2025-11-17T11:54:29","modified_gmt":"2025-11-17T10:54:29","slug":"what-we-do","status":"publish","type":"page","link":"https:\/\/profooditalia.it\/en\/what-we-do\/","title":{"rendered":"What we do"},"content":{"rendered":"

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Pro Food Packaging <\/h2>[vc_column_text css=””]<\/p>\n

The product range of Pro Food member companies meets the needs of the food industry in the meat\/fish, dairy, fruit and vegetable sectors; of the HO.RE.CA. sector, as well as of the retail market, for any type of application or packaging requirement.<\/p>\n

The companies associated with Pro Food are primarily active in four main packaging categories:<\/p>\n

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Packaging for fresh and ultra-fresh foods (meat, fish, fresh pasta, cured meats, etc.)<\/figcaption>\n\t\t\t<\/figure>[\/vc_column][vc_column width=”1\/2″ offset=”vc_col-md-3″]
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Packaging for fruit and vegetables<\/figcaption>\n\t\t\t<\/figure>[\/vc_column][vc_column width=”1\/2″ offset=”vc_col-md-3″]
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Packaging for dairy products<\/figcaption>\n\t\t\t<\/figure>[\/vc_column][vc_column width=”1\/2″ offset=”vc_col-md-3″]
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Single-use tableware and food service & catering packaging<\/figcaption>\n\t\t\t<\/figure>[\/vc_column][\/vc_row][vc_row css=”.vc_custom_1756134400488{padding-bottom: 4em !important;}”][vc_column]
Discover sustainable packaging<\/a><\/div>[\/vc_column][\/vc_row][vc_row full_width=”stretch_row_content” css=”.vc_custom_1758726854486{padding-top: 0px !important;padding-bottom: 8em !important;background-image: url(https:\/\/profooditalia.it\/wp-content\/uploads\/2025\/09\/proofood-ardesia-sfondo-generico.jpg?id=19671) !important;background-position: center !important;background-repeat: no-repeat !important;background-size: cover !important;}” el_id=”what-we-have-achieved”][vc_column]

What we have achieved<\/span><\/h2>[vc_row_inner css=”.vc_custom_1752767552240{margin-top: 8em !important;}”][vc_column_inner el_class=”bg-white p-5 rounded shadow” width=”2\/3″ offset=”vc_col-sm-offset-2 vc_col-xs-offset-1 vc_col-xs-10″][vc_column_text css=”” el_class=”text-big”]Pro Food is proud to be a pioneer of the circular economy. Its key achievements include:[\/vc_column_text]
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  • The development of a recycling supply chain for PET bottles used in the production of new food packaging.<\/strong><\/li>\n
  • The publication of a sectoral EPD (Environmental Product Declaration) featuring an LCA analyses for 33 products. <\/strong><\/li>\n
  • The successful implementation of PET tray recycling.<\/strong><\/li>\n
  • The successful implementation of expanded polystyrene (EPS) tray recycling.<\/strong><\/li>\n
  • The publication of a shelf-life and comparative LCA study on packaging for fruit and vegetables.<\/strong><\/li>\n\t\t\t\t<\/ul>[vc_column_text css=”” el_class=”text-big”]These initiatives aim to provide objective data for an accurate assessment of the environmental impacts of packaging and packaged products.[\/vc_column_text][\/vc_column_inner][\/vc_row_inner][\/vc_column][\/vc_row][vc_row][vc_column][vc_column_text css=”” el_class=”text-big”]On the communication front, Pro Food publishes and distributes press releases, regularly manages its social media channels, and develops advertising campaigns. The most recent institutional campaign is a multi-subject one that associates different types of packaging with various sports disciplines, each highlighting the features and values of the packaging by comparing them to those of a sport.[\/vc_column_text][\/vc_column][\/vc_row][vc_row css=”.vc_custom_1752760513488{padding-top: 4em !important;padding-bottom: 4em !important;}”][vc_column][vc_column_text css=”” el_class=”text-bigger”]<\/p>\n

    2025 advertising campaign<\/h2>\n

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